Luca Gnecchi Ruscone is the founder and Creative Director of L.G.R, an international eyewear brand, with an Italian refinement, making its way into luxury retailers like Barneys, Mr. Porter, and colette. In an industry of ample competitors, Ruscone has found his niche and favor amongst A-List celebrities: Kate Hudson, Gigi Hadid, and Kirsten Dunst among them.
Despite the brand’s jet-setting aesthetic, it recently laid roots in Milan, Italy, the country Ruscone calls home. Who better than the well-traveled entrepreneur, who calls Tuscany home, to tell us what he’s wishing for this holiday season? Who better to let us in on what’s cool and desirable?
Here, he lists his five must-haves, and you better believe there’s a pair of L.G.R shades.