The label brought a refined, elegant touch to the iconic Piazza di Siena competition.&nbsp;

Last weekend, the historic oval of Villa Borghese transformed into one of Europe's most glamorous sporting arenas. The 93rd Concours de Saut International Officiel Piazza di Siena&mdash;or Piazza di Siena, as those in the know call it&mdash;drew the world's top show jumpers to Rome for five days of high-stakes competition, and with them, a very well-heeled crowd.&nbsp;
Set amongst towering cypress trees and stone pines and bathed in golden light, it should come as no surprise that the Italian heritage brand synonymous with quiet luxury is a devoted patron of one of Europe&rsquo;s oldest equestrian competitions. <a href="https://www.lofficielusa.com/fashion/loro-piana-history-brand" target="_blank" rel="noopener">Loro Piana</a> has been sponsoring Piazza di Siena for over 30 years, and on Saturday, a jovial Pier Luigi Loro Piana was on hand to welcome guests, riders, and VICs to the brand&rsquo;s lounge.
Up for grabs was the Loro Piana Trophy, for which over sixty riders vied for a clean round to make it to the jump-off and place, as well as the Loro Piana Six Bars, an elimination-style competition featuring six fences that rise in height each round, with two strides in between. Not for the faint of heart, both competitions feature jumps well over five feet tall.

Edie Campbell at the 93rd Concours de Saut International Officiel Piazza di Siena. Courtesy of Loro Piana.

Jessica Springsteen at the 93rd Concours de Saut International Officiel Piazza di Siena. Courtesy of Loro Piana.

None of this seemed to faze the Loro Piana Equestrian Team members who gathered around the riders&rsquo; table after their morning warm-up and ahead of the afternoon class. Loro Piana&rsquo;s team roster is a who&rsquo;s who of the equestrian world. Competing this weekend were five-time Olympian Edwina Tops-Alexander, of Australia, Sheikh Khalifa Al Thani of Qatar, and Italy&rsquo;s own Lorenzo De Luca. American equestrian and Olympian Jessica Springsteen, also a member of the Loro Piana team, was there to cheer on boyfriend De Luca, with Paralympian and dressage champion Sara Morganti likewise on hand.
Proof that horse girls often grow up to be fashion girls, Edie Campbell also turned out for the Piazza di Siena festivities Saturday afternoon. The English fashion model-turned-professional equestrian competes in eventing, a 3-day sport comprising dressage, show jumping, and cross-country jumping. While not suited and booted for competition this weekend, she looked chic in summery white linen, a Loro Piana staple.
Indeed, both horses and riders were elegantly turned out in custom Loro Piana uniforms. This year at Piazza di Siena, the team wore a reworked navy version of the Spagna jacket (cut from Bristol, a technical stretch wool) with hand-finished crest buttons and paired with white breeches in a techno-bonded stretch jersey. The horses, for their part, donned fly masks, quilted saddle pads, and turnout blankets in signature navy and gold.&nbsp;

Pier Luigi and his brother, Sergio Loro Piana, grew up horseback riding and shared a lifelong passion for equestrian sport. Because of them, the house keenly understands the respect that underpins the most successful of horse-rider partnerships. This, paired with its fashion know-how, positions the brand well to design technical sportswear for the saddle while drawing inspiration for off-duty outerwear.
In 1985, the house formalized that admiration for <a href="https://www.lofficielusa.com/pop-culture/supermodels-horse-girls-bella-hadid-kendall-jenner" target="_blank" rel="noopener">equestrian</a> sports by founding the Loro Piana Equestrian Team. In 1992, the house designed the official uniforms for the Italian Show Jumping Team at the Barcelona Olympics. That moment birthed one of the house's most enduring icons: the Horsey jacket. Known for its blue technical fabric, yellow trim, a signature deer-collar, and a notched zip flap engineered to fold neatly in the saddle, it's practical, yes&mdash;but also impeccably considered. The Loro Piana way.

It wouldn&rsquo;t be a successful visit to Rome without a dose of art and culture. After a long day of competition, guests left their ringside perch and descended upon the exquisite Galleria Borghese, a museum brimming with Caravaggios and Berninis. Riders happily traded their breeches for eveningwear, and Fr&eacute;d&eacute;ric Arnaut, CEO of Loro Piana, announced a 3-year-long partnership between Loro Piana and the Galleria Borghese, which will help fund the restoration of centuries-old, invaluable artworks. Loro Piana has been a long-time supporter of elegance in art, sport, and its devoted clientele&rsquo;s closet&mdash;a blue ribbon strategy.

Loro Piana Proves that Equestrian Style is Not Just for the Show Ring

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