Gap Releases New Campaign Video with SZA, Connor Franta, Aqkwafina

It's as fun and adorable, as it is fresh — featuring 2018's biggest "Culture Remixers."
Reading time 59 seconds

For last year's campaign, GAP brought in BritishVogue Editor-in-Chief Edward Enninful to direct, style, and cast Adwoa Aboah, Wiz Khalifa, Priyanka Chopra and Yara Shahidi (among others) in a campaign called "Bridging the Gap," focusing on equality.  This year, they've brought together people that they believe have extreme and unique influence on today's culture—"Culture Remixers," as they call them—to promote their newest Logo Remix collection. The collection is made up of "remixed" versions of vintage GAP logos, and sees record producer Metro Boomin, Miles Heizer of 13 Reasons Why, Awkwafina of Ocean's 8, Bria Vinaite of The Florida Project, singer Sabrina Claudio, actress and comedian Naomi Watanabe, author and entrepreneur Connor Franta, TV radio personality Maya Jama, and makeup artist Sir John

While we wait for the print photos, watch a 60-second clip, full of choreography your mom could be proud of below. 

Gap Logo Remix Collection



related posts

Recommended posts for you