Meet Ferragamo's New Women's Perfume, Fiamma
Ferragamo's first fragrance is inspired by the flame that burns inside every woman.
For long-time lovers of the Ferragamo brand, there's something new to celebrate. This spring the Italian luxury brand announced the official launch of a novel women's fragrance titled "Fiamma." The label's Creative Director Maximilian Davis helped create the new scent, celebrating a rich history and fresh era for the brand.
Fiamma, which translates to flame in English, is meant to symbolize the zest and energy inside every woman who embodies her most authentic self, per the brand's press release. By spritzing Fiamma the wearer tends to their internal flame and renews a spark for life. The scent, which was composed by perfumer Clement Gavarry, has a rich profile of white pear, with amber and spicy accents, and a vibrant essence of gardenia. The resulting concoction is a scent that is both floral and woody, soft and fresh.
Legendary photography Mario Sorrenti shot the campaign in the hills of Florence, where the vision of the brand first bloomed in 1927. The Ferragamo woman comes to life in through model Karolina Spakowski embodies the essence of Fiamma with her red dress and striking gaze with the Duomo di Firenze in the background.
The bottle comes in a luxurious high-shine gold with a red accent that calls upon the flame inherent to the scent and its wearer. In line with Ferragamo's environmental goals, the bottle is comprised of 80% biodegradable ingredients with a refillable 100-millimeter size designed to be reused.
The fragrance is available now to shop on the Ferragamo website as well as at Nordstrom. It's available in 100-millimeter, 55-millimeter, and 35-millimeter sizes which cost $140, $105, and $75 respectively.
