Japanese beauty is all about minimalism and detail, using time-trusted ingedients and formulas that will leave your skin the softest it has ever been.
You've seen it in tea and honey, but ginseng is more than a drinkable treat—it's also a popular skincare ingredient in K-beauty.
While New York and European fashion hubs are often a great source of style inspiration, digital fashion influencers are proving that Korea is another prominent source for outfit ideas.
A blend of hydrating skincare and simple makeup techniques, cloud skin is the beauty trend where dewy meets matte.
