Looking for styling advice? Now you can ask Ralph anywhere, anytime.&nbsp;

Even the most dedicated fashion fiends have styling questions from every now and then&mdash;and when your mother or best friend isn't answering the phone, <a href="https://www.lofficielusa.com/men/ralph-lauren-fashion-designer-facts-polo" target="_blank" rel="noopener">Ralph Lauren</a> himself can now deliver valuable insights.&nbsp;
In its classic, creative pioneering spirit, the iconic label just launched its latest <a href="https://www.lofficielusa.com/fashion/ralph-lauren-fall-winter-2025-collection" target="_blank" rel="noopener">styling</a> and shopping feature&mdash;Ask Ralph, now available on the <a href="https://www.ralphlauren.com/ralph-lauren-app" target="_blank" rel="noopener">Ralph Lauren app</a>. The AI-powered experience was developed alongside Microsoft and uses ultramodern conversational models to provide top-tier styling advice that replicates an in-store shopping experience.&nbsp;
The Ask Ralph AI model responds to everything from simple conversational queries ("What should I wear to a dinner party?) to more specific styling questions ("What should I pair a navy blue sweater with?") and displays an array of inspiration visuals, shoppable pieces, and written advice to users. Ask Ralph is available for both men's and <a href="https://www.lofficielusa.com/fashion/ralph-lauren-classic-timeless-runway-moments-90s-knitwear" target="_blank" rel="noopener">women's looks</a>. As an added bonus, Ask Ralph learns as it goes, so it takes suggestions, prompts, and redirections into account, and understands more about a consumer's style as interaction progresses and effortlessly blends it into the world of Ralph Lauren's polished, sophisticated visual language.

Ask Ralph feature on the Ralph Lauren App. Photography courtesy of Ralph Lauren.

&ldquo;Twenty-five years ago, we partnered with Microsoft to launch one of the fashion industry&rsquo;s first e-commerce platforms, and today, we are once again redefining the shopping experience for the next generation,&rdquo; David Lauren, Chief Branding and Innovation Officer at Ralph Lauren Corporation, said in a release.
&ldquo;Whether getting ready for a first day of a new job, or creating the perfect look for a night out, Ask Ralph is about more than just discovery &ndash; it is about engaging consumers with what they love most about Ralph Lauren: our iconic, unique take on style, providing timeless head-to-toe looks that inspire them to step into our world,&rdquo; he continued.&nbsp;
Ask Ralph is the latest in the label's personalized <a href="https://www.lofficielusa.com/fashion/tiktok-styling-tips-fashion-advice-to-remember" target="_blank" rel="noopener">styling</a> and shopping experiences, with previous app features including a customized style quiz and curated feeds based on the consumer's expressed fashion interests.

Ask Ralph Experience. Photography courtesy of Ralph Lauren.

Ralph Lauren Launches 'Ask Ralph,' A Tranformative New Shopping Experience

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Ralph Lauren Launches 'Ask Ralph,' A Tranformative New Shopping Experience

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